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Advertising, Innovation, Internet, New Media, Online Marketing

2008 New Year Resolution: Publish Your Own Book

Over the last one month, it was the season of New Year resolutions, and there’s one resolution which seems to be getting more popular: to write a book (only a handful of folks, but that’s substantial already!). A colleague on Wall Street wants to write a book on Scuba Diving Adventures. And others want to write about better Business Practices, Internet Security, ERP implementation tips, etc. The topics are varied, but the point is – people want to express themselves to a larger circle – very much like a blog works in the online space.

And here’s a question that was asked earlier today by a VP of Technology Solutions, which prompted this post.

My son is near completion of his first book, I’m prejudiced because he’s my son but it is very good for a first novel. Just an opinion of a reader and a father :) What is the best way for him to go about getting noticed by publishers? This is completely new ground for him and I have no experience in this area so knowledgeable experience is greatly appreciated! Thanks in advance!

Book publishing is easier today than ever before. Thanks to the Internet, and extensive communication infrastructure, Print on Demand (PoD) is a very viable and low-cost way to have your book published.

Based on my experience of publishing two books — an EBook and a Paperback that’s WIP, and helping a family member in publishing a printed hard-bound book —  I strongly believe that the old-style publishing of seeking an agent/publisher and the run-chase is not necessary anymore. The agents/traditional publishers are risk-averse and typically accept people with established credentials. So don’t waste time in writing and posting manuscript/ sample pages to an agent/publisher.

Things have moved beyond, and you should make full use of the POD (Print on Demand) capabilities of the following two publishers – they are the two best options for your case:

Book Surge (An Amazon Company): http://www.booksurge.com  
Lulu: http://www.lulu.com  

I have personally used the services of both of them, and spoken with their managers – these folks are very good, and can do any type of book – in 10% the time it will take in the traditional approach. Even when you publish with Lulu.com, you can get your book available on Amazon and other online/offline bookstores by paying about $100 dollars.

And once the book is published, you can use the Internet to promote the book’s web page on Lulu or Amazon – if you are unsure how to do – just let us know using the Contact page. This is something we do N times every day!

Good Luck!
Shankar

Energy

Solar Integrated Technologies

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1. ABOUT
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Solar Integrated Technologies, Inc. designs, manufactures and installs building-integrated photovoltaic (BIPV), roofing systems for customers with non-residential buildings that have flat or low-slope rooftops. The Company provides its customers with an integrated BIPV roofing solution that meets both their roofing and their onsite solar power generation requirements. The Company’s customers are primarily located in the United States and Europe.

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2. PRODUCTS & SERVICES
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· Building integrated photovoltaic (BIPV) roofing products

· Energy efficient roofing products (non-PV)

· Portable Solar Solutions

· Renewable Energy Management System (REM)

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3. KEY PEOPLE
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DIRECTORS & OFFICERS

Name Compensation Age Officer Since Title

Brian Caffyn — 47 2006 Non-Executive Chairman of the Board

Brian E. Caffyn is the founder of a group of companies involved in various types of renewable energy projects, including wind and solar, primarily in Italy and the United States. He has over 20 years of extensive experience in financing projects on a non-recourse basis first, including with GE Capital and subsequently with Heller Financial, in the areas of wind, co-generation, hydro, solar, geo-thermal, waste-to-energy, and biomass energy projects. Since forming his first wind energy company in 1996, Mr. Caffyn has successfully completed some of the largest wind energy projects ever financed while overseeing the development and operation of over 750 MW of operating wind energy projects. Mr. Caffyn is anticipated to be a co-founder of UPC Energy Group, a yet to be formed entity with a focus on renewable related investments and projects. Mr. Caffyn holds a Bachelor of Arts in Finance and Quantitative Methods, Babson College, 1981.

R. Randall MacEwen — 38 2005 President, Chief Executive Officer, Director

R. Randall MacEwen joined Solar Integrated Technologies as Executive Vice President, Corporate Development, General Counsel and Corporate Secretary in September 2005. He was appointed as Interim Chief Executive Officer in July 2006. Mr. MacEwen started his career as a corporate and securities lawyer with Torys LLP, a leading North American business law firm, where he advised on corporate finance, mergers & acquisitions, and corporate governance matters from 1995 to 2001. Mr. MacEwen joined Stuart Energy Systems Corporation, an alternative energy company, in October 2001 as Vice President, Corporate Development, General Counsel and Corporate Secretary. During his tenure with Stuart Energy, Mr. MacEwen led Stuart Energy’s strategic planning, corporate finance, mergers & acquisitions, legal, investor relations and human resources activities. Mr. MacEwen led Stuart Energy’s initial public offering, its acquisition of its largest competitor, its follow-on public equity offering, and its sale to Hydrogenics Corporation, a leading fuel cell developer, in January 2005. From January 2005 to July 2005, Mr. MacEwen served as the Vice President, Corporate Development, General Counsel and Corporate Secretary of Hydrogenics Corporation, co-leading the integration of Stuart Energy. Upon Admission, Mr. MacEwen will hold 128,252 Common Shares (0.2 per cent. of the then issued Common Shares) and options to purchase 1,666,668 Common Shares.

John Palumbo — — 2006 Chief Financial Officer

Mr. Palumbo joined Solar Integrated in February 2006 and is responsible for financial management and control, reporting compliance and information technology. From May 1997 to January 2006, Mr. Palumbo served as the Chief Financial Officer of Keystone Automotive Industries, Inc. (NASDAQ: KEYS), the leading US distributor of aftermarket collision replacement parts produced by independent manufacturers for automobiles and light trucks. He served as the Vice President and Treasurer of Keystone from March 1996 to May 1997. From 1988 to 1996, Mr. Palumbo served as the Chief Financial Officer, Treasurer and Corporate Secretary of American United Global, Inc., a public company that manufactured and distributed certain automotive parts and construction equipment. Mr. Palumbo is a Certified Public Accountant and holds an Executive MBA. Mr. Palumbo has been involved in numerous public offerings, including two initial public offerings, and over 35 mergers and acquisitions and subsequent integrations. He led Keystone through its Sarbanes-Oxley compliance program.

Robert Campbell — — 2007 Executive Vice President – Sales and Marketing

Jim Balas — — 2007 Vice President – Finance

Randall Corey — — 2007 Vice President – Construction Operations & Supply Chain Management

Bart Van Ouytsel — — 2007 Vice President, European Sales and Marketing

Randall Jurisch — — 2007 Vice President – Manufacturing

Kurtis Borg — — 2007 Vice President – Energy Management

Steven Jones — — 2007 Corporate Controller

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4. TESTIMONIALS
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A few case studies are available here: http://www.solarintegrated.com/case_studies.htm

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5. CONTACT INFO
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SOLAR INTEGRATED TECHNOLOGIES

1837 E.M Luther Kg Jr Blvd

Los Angeles, CA 90058

United States

Phone: +1 (323) 231-0411

Fax: +1 (323) 231-0517

Website: www.solarintegrated.com

MyOrbit Blogs

Thanks

Thanks for your order / inquiry.

If you bought our EBook package, we will get back to you soon with an email having download links.

For any questions, you are welcome to email us:  info [at] myorbit.net

Best Regards,
MyOrbit Team

Advertising, Business Strategy, Innovation, Internet, Market News, MyOrbit Blogs, New Media, Retail, Training

Bezos describes Amazon Kindle EBook reader

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So you can think of Kindle EBook Reader as a ‘large-screen pre-paid cellphone’, through which Amazon aims to galvanize portable book reading like Apple did to portable music through ipod and iphone. As you can see, Kindle is released just in time for the holiday season! How many gadgets can we really have on us?

Wall Street Journal’s Jeffrey Trachtenberg talked to Amazon.com CEO Jeff Bezor, who unveiled the Kindle, a $400 wireless device – purpose built for E-Book reading. Bezos says Kindle will make reading electronic books much easier. It uses 3G cellular connection to download the content directly from Amazon’s site, and Amazon will take care of the complexity behind the interacting with the cellular. What do you say?

Some serious analysis: The global EBook market is estimated around $25 million, and if this device stands up to the promise, then that market can essentially double. The price point of $400 looks high – its aimed for entry and holiday shopping.

In two quarters, we can expect them to sell on Amazon marketplace under in a more attractive $250-290 range. And if the product does well, which company is best placed to compete? Device manufacturers: RIM with an advanced Blackberry, and Google Books + Nokia with a new large screen version, could be top alternatives.

In fact MyOrbit has a couple of EBooks getting ready for publication, and we will check if Amazon has some special deals for publishers. We will share updates from our discussion with Amazon. Stay tuned.

MyOrbit Blogs

How to Exercise right at Your desk?

If you are watching this, you are probably a candidate for using this video from today/tomorrow. Sitting at your desk or computer terminal for long periods of time can cause some serious muscle tension and pain – eyes, hands, back, legs – all get unhappy with prolonged computer usage. However, by taking a few minutes to do some stretches – you’ll feel better and more alert every time.