Category Archives: Sales & Marketing

Industry Topic Dicussions coming up

Last week was active and interesting – we initiated Industry Dicussions in the areas of: M&A, Sales & Marketing, and Project Management – you will be able to see some of these new discussions in a week.

All these discussions are planned as a series, which means they will have multiple parts –easier for you to pick up, and easier to fit into the busy schedules of our contributing professionals.

We are going to arrange all these Industry Topic discussions in the Blogs section of our site: http://www.myorbit.tv/blogs/

Some of these discussions will be available to invited members only because of the wish of the contributing executive. And that is equally fine because MyOrbit.tv can be used both for public and private sharing of business experiences.

By end-June, we plan to feature about 8 industry groups (each group having a few blogs in it) that are created and run by our members – for their business or knowledge sharing.  Meanwhile, if you have any questions or want something to be discussed on this blog, write to us at: connect [at] myorbit.tv

What is MyOrbit.tv

It’s the first post on this blog. We had maintained a blog on another domain so far, but now merged our blog with the main site, which means all the industry viewpoints and experiences- in text, audio, and video – will be available directly on this site.

MyOrbit.tv is a member-driven Internet video channel focused on business and professional development. Our viewers and members are worldwide, making this an attractive platform to view and share professional experience and promote new products and services – all this at a fraction of current costs involved in marketing, new product launch, and customer interaction.

Of course, this channel won’t solve it all for you, but we have a plan – to add beneficial functionality and information – few at a time, so that a majority of our members can benefit from them. The discussions and videos on this channel are by active professionals and business executives, and we believe it offers great value to our viewers and members. This video shows how you can benefit from this channel.

We will pushing the boundaries of Internet streaming video. Some of the benefits for our Members and Viewers will come from applications like:

  • Industry discussions and debates with members – this gives original content, which everyone wants to watch.
  • New product demos by companies (eg. a medical diagnostics company demonstrating the benefits of its new diabetes management product, a SOX consulting company showing their solution framework, etc)
  • Career Development (eg. sales training and commercial presentation videos, job candidates presenting through video; crash the recruitment process through private videos)
  • Promoting professionals or new businesses (eg. a warehouse business showcasing its premises, security facilities, and client endorsements)
  • Pre-approved advertisements (by our Member council) launched by the viewers

Marketing Your Business Online

The ability to reach customers around the world is another major advantage to marketing your business online. Regardless of where you live and operate your business, you have the ability to reach those who have an interest in the products you sell or the services you provide no matter where they live. This makes it possible for you to do business with customers around the world. So if you are not already marketing your business online, it is time to start.

Although there are a few exceptions, any business can benefit from online marketing by choosing the right channels/methods suitable for their products/services. There are many advantages. First of all, it is extremely affordable to market your business online. Other advantages include the ability to reach a large target audience, the ability to reach potential customers all over the world, the ability to customize the marketing for different sectors of the target audience, and the ability to track the performance of marketing efforts in a way that is impossible with traditional marketing methods.. Continue reading