By PureVC
If you haven’t heard already, Google has purchased Feedburner. Fred Wilson gives some color to the deal on his blog. While terms were not disclosed, Fred admits that his firm made about 3 times its money on the deal. That doesn’t sound like a “homerun” but he clearly outlines how rewarding the investment was for him and his firm in terms of personal satisfaction and in learning about the new media feed world.

This transaction confirms what few prescient VCs have known is the next wave of startups that take advantage of new media. Several years ago no one knew what a widget was or what a feed was. We were all using email and looking at portals and webpages. A very small iteration occurred, and that included the “blog”, the “feed”, and the “community”. In the past few years these have taken off and it remains an undercapitalized investment category simply because a lot of VCs don’t understand the power of this space. Continue reading Google buys Feedburner →