Google+ is the social networking platform of Google, and it can help significantly in marketing and brand building. Google+ is simple and free, tool allows you to connect with your audience, share information, conduct polls, and stream online content. Like other social networking sites, it can be used for marketing and brand building for your business. However, Google+ may offer some benefits to your brand that you can’t find anywhere else.
Create a Hangout
Google Hangouts is a free service that allows you to have conversations with up to ten people. You can also live stream recorded content to thousands of people. Google Hangouts makes it easy to handle small group conversations or large scale content initiatives. There are video chat is a valuable feature to connect better with people. It helps you strengthen your brand personality and voice. This can be particularly powerful for small business owners who have direct contact with their clients and prospects. Face-to-face conversations build relationships. Continue reading →
Twitter is a high impact Social Networking site, and messages can spread far and wide on it. There are about 250 million active users on Twitter worldwide and 100 million of them log into Twitter daily. So Twitter is one of the top sites in the social media space. So what exactly is Twitter? Its an online social networking and micro-blogging service that lets you send and read “tweets.” Tweets are text messages limited to 140 characters. However, within the context of any tweet you can embed hyperlinks which makes it a powerful marketing tool for anyone with a blog or a website. Being able to link to other URLs means you can share value and information. You can share links from your own site as well as promote your fellow business owners to build relationships with customers, prospects, and associates.
You can also make your tweets shareable by using the hashtag. The hashtag (#) identifies the keywords for your tweet or post. Here are a few examples:
* What are your favorite Thanksgiving traditions? LINK #ThanksgivingMemories #ThanksgivingTraditions
* 10 tips for a relaxed Thanksgiving holiday LINK #NoMoreThanksgivingStress
People can search for your keywords and be led to your Twitter profile where they may follow you and/or share your links with others. Continue reading →
Volatility arbitrage though not new, has taken on a new dimension, as several new hedge funds have begun to deploy strategies involving VIX futures and options. We’ve seen the VIX universe continue to expand in surprising ways. For instance, a major investment group that principally trades energy and interest rate products, recently became a Trading Privileged Holder, or TPH at CFE. Other new users include European investors trading VIX products against fee stocks, a measure of volatility of the Euro Stocks 50. And banks in Brazil, now actively using VIX products for macro hedging. We also see increasing numbers of customers that sell implied volatility short, which has been an active topic in many trading forums. Its important to note we are still in the early stages of developing previously-identified customer segments globally, such as hedge funds, CTAs, proprietary trading firms and institutional investors. Many customers in these categories are early adopters meaning there is considerable room to further expand every category of VIX user. Quite simply, we believe investors of every type can potentially benefit from the added dimension of pure volatility provided by VIX futures and options, and that education is the key to unlocking that potential. – Ed Tilly CEO, CBOE (Q1’2014 Earnings Call, source: www.SeekingAlpha.com)
Most Americans and Europeans have easy 24×7 access to clean water and can drink as muchand whenever they feel like. But for 750 million people around the world, purified/clean water is a luxury. Women and young girls in low-income countries walk about 3.7 miles each day to collect water – a total of 40 billion hours a year. Every year poor children miss nearly 440 million school days because of water scarcity. That’s why Matt Damon and Gary White co-founded Water.org, a nonprofit dedicated to providing clean water to impoverished families and individuals living in Africa and Asia. Continue reading →
A very informative and insightful video by Ron Insana. He was able to see the real estate bubble building up during end of 2002, which was probably the early stages of the real estate bubbble, which peaked 5 year later by end of 2007, followed by crash in 2008. A stock market bubble is a type of economic bubble taking place in stock markets when market participants drive stock prices above their value in relation to some system of stock valuation. Continue reading →
Most Americans and Europeans have easy 24×7 access to clean water and can drink as muchand whenever they feel like. But for 750 million people around the world, purified/clean water is a luxury. Women and young girls in low-income countries walk about 3.7 miles each day to collect water – a total of 40 billion hours a year. Every year poor children miss nearly 440 million school days because of water scarcity. That’s why Matt Damon and Gary White co-founded